Privacy Policy

Welcome to the Balboa Water Group website (“Website”). Balboa Water Group (“BWG,” “we,” “our,” or “us”) is committed to protecting your privacy and handling your personal information in a transparent and secure manner.

This Privacy Policy explains how we collect, use, disclose, transfer, and protect personal information when you visit or interact with our Website and related services.

1. Data Controller

Balboa Water Group is the controller responsible for your personal information collected through this Website.

If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, you may contact us at:

Balboa Water Group
Address: 2020 Piper Ranch Rd San Diego, CA 92154
Phone: 714-384-0384

If required under applicable law, BWG will designate an EU or UK representative and/or Data Protection Officer.

2. Personal Information We Collect

We may collect the following categories of personal information:

1. Information You Provide Directly

Contact Information

• Name
• Email address
• Telephone number
• Mailing address

Account Information

• Username
• Password
• Account preferences

Transaction Information

• Billing address
• Payment details
• Purchase history

Payment card information is generally processed by third-party payment processors and not stored directly by BWG except as necessary for transaction processing.

Communications

• Customer support requests
• Email correspondence
• Survey responses
• Product inquiries

1. Information Collected Automatically

When you use our Website, we may automatically collect:

• IP address
• Browser type and version
• Device identifiers
• Operating system
• Website usage information
• Referring URLs
• Date/time stamps
• General geographic location
• Cookie and tracking data

3. Legal Bases for Processing

Where the General Data Protection Regulation (“GDPR”) applies, we process personal information under one or more of the following legal bases:

Purpose	Legal Basis
Processing orders and providing services	Performance of a contract
Managing accounts and customer support	Performance of a contract
Fraud prevention and security	Legitimate interests
Website analytics and improvement	Legitimate interests and/or consent
Marketing communications	Consent and/or legitimate interests where permitted by law
Legal and regulatory compliance	Legal obligation
Business transactions and corporate restructuring	Legitimate interests

Where processing is based on consent, you may withdraw your consent at any time.

4. How We Use Personal Information

We may use personal information to:

• Provide products and services
• Process transactions
• Manage user accounts
• Respond to inquiries
• Provide customer support
• Improve Website functionality and performance
• Personalize user experiences
• Conduct analytics and research
• Detect fraud, abuse, or security incidents
• Send marketing and promotional communications
• Comply with legal obligations
• Protect our legal rights and interests

5. Cookies and Tracking Technologies

We use cookies, web beacons, pixels, analytics tools, and similar technologies to operate and improve the Website.

Cookies may include:

• Strictly necessary cookies
• Functional cookies
• Analytics cookies
• Advertising and marketing cookies

Where required by law, we will request your consent before placing non-essential cookies on your device.

You may manage cookie preferences through:

• our cookie consent banner,
• browser settings, and/or
• applicable opt-out tools.

Disabling certain cookies may affect Website functionality.

6. Marketing Communications

Where permitted by law, we may send promotional emails and communications regarding products, services, updates, and events.

You may opt out of marketing communications at any time by:

• clicking the “unsubscribe” link in emails,
• updating account preferences, or
• contacting us directly.

Withdrawal of marketing consent does not affect the lawfulness of prior processing.

7. Sharing of Personal Information

We do not sell personal information.

We may share personal information with:

Service Providers

Third parties that provide services on our behalf, including:

• payment processors,
• hosting providers,
• analytics providers,
• shipping providers,
• IT support vendors,
• customer service providers,
• marketing platforms.

Such providers are contractually required to protect personal information and process it only for authorized purposes.

Corporate Transactions

In connection with:

• mergers,
• acquisitions,
• financings,
• asset sales,
• reorganizations.

Legal Compliance

Where required to:

• comply with law,
• respond to lawful requests,
• protect rights and safety,
• prevent fraud or security incidents.

8. International Data Transfers

Your personal information may be transferred to and processed in countries outside your country of residence, including the United States.

Where required by applicable law, we implement appropriate safeguards for international data transfers, including:

• Standard Contractual Clauses approved by the European Commission,
• adequacy decisions,
• or other lawful transfer mechanisms.

You may request additional information regarding these safeguards by contacting us.

9. Data Retention

We retain personal information only for as long as reasonably necessary to:

• fulfill the purposes described in this Privacy Policy,
• comply with legal obligations,
• resolve disputes,
• enforce agreements,
• maintain security and business records.

Retention periods may vary depending on the type of information and applicable legal requirements.

10. Your Privacy Rights

Depending on your jurisdiction, you may have the following rights:

• Right of access
• Right to correction
• Right to deletion
• Right to data portability
• Right to restrict processing
• Right to object to processing
• Right to withdraw consent
• Right to opt out of certain marketing activities
• Right to lodge a complaint with a supervisory authority

To exercise your rights, please contact us using the contact information provided below.

We may request verification of your identity before processing certain requests.

11. California Privacy Rights

Residents of California may have additional rights under the California Consumer Privacy Act (“CCPA”) and California Privacy Rights Act (“CPRA”), including rights relating to:

• access,
• deletion,
• correction,
• and limitation of certain data uses.

BWG does not sell or share personal information for cross-context behavioral advertising as defined under California law.

12. Security Measures

We implement commercially reasonable technical, administrative, and organizational safeguards designed to protect personal information from:

• unauthorized access,
• disclosure,
• misuse,
• loss,
• destruction,
• or alteration.

However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security.

13. Children’s Privacy

The Website is not directed to children under the age required by applicable law to provide valid consent.

We do not knowingly collect personal information from children without appropriate authorization. If we learn that personal information has been collected improperly from a child, we will take reasonable steps to delete such information.

14. Third-Party Websites

Our Website may contain links to third-party websites or services. We are not responsible for the privacy practices or content of third parties.

We encourage users to review the privacy policies of third-party websites before providing personal information.

15. Account Deletion

Users may request deletion of their BWG account through the following link:

https://www.balboawater.com/delete/

Certain information may be retained as required by law or for legitimate business purposes.

16. Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect:

• legal requirements,
• operational changes,
• technological developments,
• or updated business practices.

Material changes will be posted on this page together with an updated “Last Updated” date.

17. Contact Us

If you have questions regarding this Privacy Policy or wish to exercise your privacy rights, please contact:

Balboa Water Group
Address: 2020 Piper Ranch Rd San Diego, CA 92154
Phone: 714-384-0384